門(men)(men)店(dian)如(ru)何讓員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)主動(dong)(dong)(dong)(dong)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)，在門(men)(men)店(dian)管(guan)理的(de)(de)(de)(de)(de)過(guo)程當中，發現不(bu)(bu)(bu)同(tong)的(de)(de)(de)(de)(de)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)交給(gei)不(bu)(bu)(bu)同(tong)的(de)(de)(de)(de)(de)員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)，會(hui)有(you)截然不(bu)(bu)(bu)同(tong)的(de)(de)(de)(de)(de)結果(guo)(guo)，為什么呢？很可能(neng)是(shi)員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)主動(dong)(dong)(dong)(dong)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)或者(zhe)被動(dong)(dong)(dong)(dong)執行，導致的(de)(de)(de)(de)(de)結果(guo)(guo)就會(hui)不(bu)(bu)(bu)同(tong)。很多員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)從來(lai)不(bu)(bu)(bu)主動(dong)(dong)(dong)(dong)做(zuo)(zuo)事(shi)，而只會(hui)聽命于事(shi)，被動(dong)(dong)(dong)(dong)的(de)(de)(de)(de)(de)執行。比如(ru)讓員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)去(qu)邀約(yue)客(ke)戶，下次(ci)到(dao)(dao)店(dian)的(de)(de)(de)(de)(de)時(shi)(shi)間，員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)直接就問客(ke)戶，你什么時(shi)(shi)候再來(lai)，卻沒(mei)有(you)主動(dong)(dong)(dong)(dong)的(de)(de)(de)(de)(de)去(qu)了(le)(le)解客(ke)戶。對上一次(ci)的(de)(de)(de)(de)(de)服務的(de)(de)(de)(de)(de)滿(man)意(yi)度(du)，顧客(ke)是(shi)否(fou)愿意(yi)再來(lai)到(dao)(dao)我們店(dian)等等問題(ti)。這種被動(dong)(dong)(dong)(dong)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)的(de)(de)(de)(de)(de)狀態相(xiang)當于增加(jia)了(le)(le)管(guan)理者(zhe)的(de)(de)(de)(de)(de)管(guan)理成本和門(men)(men)店(dian)的(de)(de)(de)(de)(de)溝(gou)通成本，甚至直接會(hui)影響到(dao)(dao)門(men)(men)店(dian)的(de)(de)(de)(de)(de)業績。對于被動(dong)(dong)(dong)(dong)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)的(de)(de)(de)(de)(de)員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)，真的(de)(de)(de)(de)(de)是(shi)他不(bu)(bu)(bu)想(xiang)主動(dong)(dong)(dong)(dong)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)嗎(ma)？其實員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)在剛(gang)入職的(de)(de)(de)(de)(de)時(shi)(shi)候，工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)態度(du)還算是(shi)比較積極(ji)主動(dong)(dong)(dong)(dong)的(de)(de)(de)(de)(de)。但是(shi)由于很多門(men)(men)店(dian)沒(mei)有(you)明確的(de)(de)(de)(de)(de)崗位職責和目標(biao)。員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)不(bu)(bu)(bu)知(zhi)道做(zuo)(zuo)什么，不(bu)(bu)(bu)知(zhi)道怎么做(zuo)(zuo)，不(bu)(bu)(bu)關注工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)，結果(guo)(guo)做(zuo)(zuo)了(le)(le)也(ye)沒(mei)有(you)什么好處，導致主動(dong)(dong)(dong)(dong)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)的(de)(de)(de)(de)(de)意(yi)愿逐漸消(xiao)失，慢慢的(de)(de)(de)(de)(de)變成了(le)(le)被動(dong)(dong)(dong)(dong)執行。面對這種情況(kuang)，該如(ru)何有(you)效(xiao)的(de)(de)(de)(de)(de)提高員(yuan)(yuan)(yuan)(yuan)(yuan)工(gong)(gong)(gong)(gong)的(de)(de)(de)(de)(de)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)積極(ji)性，讓其主動(dong)(dong)(dong)(dong)的(de)(de)(de)(de)(de)工(gong)(gong)(gong)(gong)作(zuo)(zuo)(zuo)(zuo)(zuo)呢？
第一(yi)步，明(ming)確崗(gang)位職責。讓(rang)員工(gong)(gong)主動工(gong)(gong)作的前提，就是(shi)讓(rang)員工(gong)(gong)明(ming)確自己的崗(gang)位職責，清楚的知道哪(na)些工(gong)(gong)作要具備哪(na)些知識和技能，有(you)哪(na)些權(quan)利(li)。員工(gong)(gong)職責就是(shi)他工(gong)(gong)作的指南(nan)針，明(ming)確職責，也就明(ming)確了他努力(li)的方(fang)向，工(gong)(gong)作職責。
第二步，制定工(gong)(gong)(gong)作(zuo)(zuo)目(mu)標(biao)(biao)。制定工(gong)(gong)(gong)作(zuo)(zuo)目(mu)標(biao)(biao)，可(ke)以(yi)(yi)讓員(yuan)(yuan)工(gong)(gong)(gong)合理(li)的(de)(de)(de)安排自(zi)己(ji)的(de)(de)(de)時間(jian)，自(zi)動自(zi)發(fa)的(de)(de)(de)完成(cheng)工(gong)(gong)(gong)作(zuo)(zuo)。通(tong)過每天晨會宣布當(dang)天的(de)(de)(de)目(mu)標(biao)(biao)，還有周目(mu)標(biao)(biao)和月目(mu)標(biao)(biao)。如何更好(hao)的(de)(de)(de)制定工(gong)(gong)(gong)作(zuo)(zuo)目(mu)標(biao)(biao)。可(ke)以(yi)(yi)參考smart的(de)(de)(de)法則。S具體，M可(ke)衡量，A可(ke)實現，R相關，T有實現性(xing)的(de)(de)(de)結(jie)合。門店舉例這(zhe)個月的(de)(de)(de)目(mu)標(biao)(biao)客戶(hu)進店量是(shi)多少？在多長(chang)時間(jian)內完成(cheng)目(mu)標(biao)(biao)拓展計(ji)劃，并(bing)且(qie)這(zhe)個目(mu)標(biao)(biao)不能(neng)虛大，是(shi)可(ke)以(yi)(yi)執行(xing)，可(ke)以(yi)(yi)完成(cheng)的(de)(de)(de)。通(tong)過制定目(mu)標(biao)(biao)，可(ke)以(yi)(yi)讓員(yuan)(yuan)工(gong)(gong)(gong)保(bao)持工(gong)(gong)(gong)作(zuo)(zuo)的(de)(de)(de)節奏(zou)感(gan)和時間(jian)的(de)(de)(de)緊迫感(gan)，也(ye)能(neng)讓員(yuan)(yuan)工(gong)(gong)(gong)更加明確自(zi)己(ji)接下來要做什么，并(bing)能(neng)促進員(yuan)(yuan)工(gong)(gong)(gong)的(de)(de)(de)個人成(cheng)長(chang)和突破。
第三步，設置(zhi)(zhi)目(mu)標獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)。當然只(zhi)是(shi)(shi)(shi)制(zhi)(zhi)(zhi)定(ding)(ding)(ding)(ding)(ding)目(mu)標還不(bu)夠，還要對完(wan)成目(mu)標的(de)(de)(de)(de)員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)進行一(yi)(yi)定(ding)(ding)(ding)(ding)(ding)的(de)(de)(de)(de)獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)。可(ke)(ke)以(yi)采(cai)取短(duan)期獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)和(he)長期獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)相結合的(de)(de)(de)(de)方式。比(bi)如可(ke)(ke)以(yi)每天(tian)在夕(xi)會(hui)復盤結束后進行設置(zhi)(zhi)抽(chou)(chou)(chou)獎(jiang)(jiang)(jiang)(jiang)活(huo)動(dong)，當天(tian)完(wan)成目(mu)標的(de)(de)(de)(de)員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)進行抽(chou)(chou)(chou)獎(jiang)(jiang)(jiang)(jiang)。抽(chou)(chou)(chou)獎(jiang)(jiang)(jiang)(jiang)不(bu)用(yong)復雜，比(bi)如電影票，比(bi)如日常(chang)的(de)(de)(de)(de)用(yong)品(pin)等，其他(ta)物質獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)都可(ke)(ke)以(yi)。長期的(de)(de)(de)(de)獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)，可(ke)(ke)以(yi)設置(zhi)(zhi)月(yue)度、季(ji)度、年(nian)度的(de)(de)(de)(de)獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)，對每一(yi)(yi)個月(yue)、每一(yi)(yi)個季(ji)度、每年(nian)度完(wan)成目(mu)標的(de)(de)(de)(de)人發一(yi)(yi)筆獎(jiang)(jiang)(jiang)(jiang)金。這個金額的(de)(de)(de)(de)大(da)小，根(gen)據門(men)(men)店(dian)自(zi)(zi)己(ji)的(de)(de)(de)(de)實際情(qing)況去制(zhi)(zhi)(zhi)定(ding)(ding)(ding)(ding)(ding)，通過設置(zhi)(zhi)目(mu)標與激(ji)勵(li)(li)獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)，可(ke)(ke)以(yi)讓員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)更(geng)加主(zhu)動(dong)的(de)(de)(de)(de)去完(wan)成自(zi)(zi)己(ji)制(zhi)(zhi)(zhi)定(ding)(ding)(ding)(ding)(ding)的(de)(de)(de)(de)目(mu)標，也就是(shi)(shi)(shi)提高員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)的(de)(de)(de)(de)工(gong)(gong)作(zuo)(zuo)積極性(xing)，讓他(ta)主(zhu)動(dong)的(de)(de)(de)(de)工(gong)(gong)作(zuo)(zuo)。很(hen)多門(men)(men)店(dian)對于員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)不(bu)主(zhu)動(dong)工(gong)(gong)作(zuo)(zuo)的(de)(de)(de)(de)錯誤，就是(shi)(shi)(shi)一(yi)(yi)味的(de)(de)(de)(de)批評和(he)處罰(fa)員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)。其實作(zuo)(zuo)為門(men)(men)店(dian)管理者(zhe)，我們更(geng)應該從門(men)(men)店(dian)的(de)(de)(de)(de)自(zi)(zi)身(shen)去考慮(lv)，是(shi)(shi)(shi)不(bu)是(shi)(shi)(shi)在制(zhi)(zhi)(zhi)度上存在一(yi)(yi)些問(wen)題(ti)。讓員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)主(zhu)動(dong)工(gong)(gong)作(zuo)(zuo)的(de)(de)(de)(de)意(yi)愿度，并且通過明確崗位職責，制(zhi)(zhi)(zhi)定(ding)(ding)(ding)(ding)(ding)工(gong)(gong)作(zuo)(zuo)目(mu)標，并采(cai)取一(yi)(yi)定(ding)(ding)(ding)(ding)(ding)的(de)(de)(de)(de)目(mu)標獎(jiang)(jiang)(jiang)(jiang)勵(li)(li)，可(ke)(ke)以(yi)在一(yi)(yi)定(ding)(ding)(ding)(ding)(ding)程度上幫助和(he)督促員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)提高主(zhu)動(dong)工(gong)(gong)作(zuo)(zuo)的(de)(de)(de)(de)意(yi)愿，讓員(yuan)(yuan)(yuan)(yuan)工(gong)(gong)自(zi)(zi)動(dong)自(zi)(zi)發的(de)(de)(de)(de)去完(wan)成工(gong)(gong)作(zuo)(zuo)。
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