2015年11月7日由楊陵區(qu)人民政府主(zhu)辦(ban)，中(zhong)國(guo)縣(xian)域電子商(shang)務(wu)孵(fu)化(hua)聯(lian)盟承辦(ban)的(de)(de)“第二十二屆楊凌農(nong)高會(hui)互(hu)聯(lian)網+現代農(nong)業(ye)(ye)(ye)企(qi)業(ye)(ye)(ye)家高峰論壇(tan)”在楊陵區(qu)成功舉(ju)辦(ban)，來自全國(guo)各(ge)個地(di)區(qu)的(de)(de)近200家涉農(nong)企(qi)業(ye)(ye)(ye)家參加(jia)了此次論壇(tan)。楊陵區(qu)副(fu)區(qu)長周梅青，陜西省現代農(nong)業(ye)(ye)(ye)運營(ying)推廣中(zhong)心張前(qian)主(zhu)任(ren)先后致辭。他們表(biao)示隨(sui)著(zhu)經濟的(de)(de)快速發展，農(nong)業(ye)(ye)(ye)產(chan)業(ye)(ye)(ye)環境也在發生(sheng)(sheng)深刻變化(hua)，互(hu)聯(lian)網等領域有大批(pi)“新(xin)(xin)軍”涌入(ru)，不斷帶來全新(xin)(xin)的(de)(de)理念與經驗，使農(nong)業(ye)(ye)(ye)領域產(chan)生(sheng)(sheng)了創業(ye)(ye)(ye)農(nong)業(ye)(ye)(ye)、跨界經營(ying)等新(xin)(xin)亮點。農(nong)業(ye)(ye)(ye)也不斷向專業(ye)(ye)(ye)化(hua)、市(shi)場(chang)化(hua)、標準(zhun)化(hua)、品牌化(hua)發展。
今年以來，“互(hu)聯(lian)網(wang)+”成(cheng)(cheng)為(wei)國家(jia)戰略(lve)，各級政(zheng)府出臺(tai)了(le)加快電(dian)(dian)(dian)(dian)(dian)商(shang)發(fa)展(zhan)(zhan)的(de)政(zheng)策相繼建設了(le)一(yi)批農(nong)(nong)(nong)村(cun)電(dian)(dian)(dian)(dian)(dian)商(shang)發(fa)展(zhan)(zhan)示(shi)范(fan)縣(xian)(xian)(xian)、示(shi)范(fan)鎮、示(shi)范(fan)村(cun)，同時(shi)(shi)國內各大(da)電(dian)(dian)(dian)(dian)(dian)商(shang)巨頭(tou)也紛(fen)(fen)紛(fen)(fen)推(tui)(tui)進電(dian)(dian)(dian)(dian)(dian)子(zi)(zi)商(shang)務(wu)服(fu)務(wu)進農(nong)(nong)(nong)村(cun)。電(dian)(dian)(dian)(dian)(dian)子(zi)(zi)商(shang)務(wu)已經(jing)成(cheng)(cheng)為(wei)促(cu)消(xiao)費、擴內需(xu)，推(tui)(tui)動農(nong)(nong)(nong)業(ye)升級、農(nong)(nong)(nong)村(cun)發(fa)展(zhan)(zhan)、農(nong)(nong)(nong)民增收和大(da)眾(zhong)創(chuang)業(ye)、萬眾(zhong)創(chuang)新(xin)的(de)重要平臺(tai)和載(zai)體。但隨著發(fa)展(zhan)(zhan)速(su)度(du)不斷加快，農(nong)(nong)(nong)村(cun)電(dian)(dian)(dian)(dian)(dian)子(zi)(zi)商(shang)務(wu)也面臨方向不明、發(fa)展(zhan)(zhan)不均衡等(deng)多種挑(tiao)戰，本(ben)次大(da)會以“互(hu)聯(lian)網(wang)+現(xian)代農(nong)(nong)(nong)業(ye)”為(wei)主題，通過中國縣(xian)(xian)(xian)域電(dian)(dian)(dian)(dian)(dian)子(zi)(zi)商(shang)務(wu)孵化聯(lian)盟羅秘書長(chang)對今后一(yi)個時(shi)(shi)期(qi)農(nong)(nong)(nong)村(cun)電(dian)(dian)(dian)(dian)(dian)商(shang)發(fa)展(zhan)(zhan)的(de)分析以及和一(yi)些區縣(xian)(xian)(xian)的(de)涉(she)農(nong)(nong)(nong)龍(long)頭(tou)企業(ye)負責人在發(fa)展(zhan)(zhan)電(dian)(dian)(dian)(dian)(dian)商(shang)上的(de)探(tan)討為(wei)全國農(nong)(nong)(nong)村(cun)電(dian)(dian)(dian)(dian)(dian)商(shang)的(de)健康可持續(xu)發(fa)展(zhan)(zhan)凝聚(ju)了(le)更多的(de)共識，更多的(de)新(xin)思路和新(xin)方法。
在(zai)(zai)(zai)論壇會(hui)上中(zhong)國(guo)縣域電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)孵化(hua)(hua)(hua)(hua)(hua)聯(lian)盟的(de)(de)(de)(de)(de)(de)(de)(de)羅秘(mi)(mi)書長首(shou)先講解(jie)了(le)(le)(le)縣域農(nong)(nong)(nong)(nong)村(cun)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)發(fa)(fa)展(zhan)(zhan)(zhan)過(guo)程中(zhong)存在(zai)(zai)(zai)的(de)(de)(de)(de)(de)(de)(de)(de)誤(wu)區(qu)，同(tong)時(shi)也(ye)(ye)提(ti)出(chu)了(le)(le)(le)縣域電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)發(fa)(fa)展(zhan)(zhan)(zhan)的(de)(de)(de)(de)(de)(de)(de)(de)解(jie)決(jue)(jue)方(fang)案。對于(yu)(yu)目(mu)前發(fa)(fa)展(zhan)(zhan)(zhan)現(xian)代農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)的(de)(de)(de)(de)(de)(de)(de)(de)誤(wu)區(qu)與未(wei)來(lai)農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)的(de)(de)(de)(de)(de)(de)(de)(de)發(fa)(fa)展(zhan)(zhan)(zhan)模式(shi)等等一(yi)(yi)系(xi)列核心(xin)問(wen)(wen)題(ti)都(dou)做了(le)(le)(le)詳(xiang)細(xi)的(de)(de)(de)(de)(de)(de)(de)(de)講解(jie)。羅秘(mi)(mi)書長的(de)(de)(de)(de)(de)(de)(de)(de)詳(xiang)細(xi)講解(jie)同(tong)時(shi)也(ye)(ye)使大(da)(da)家認(ren)識到電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)正(zheng)成(cheng)為(wei)農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)產(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)結構(gou)調整的(de)(de)(de)(de)(de)(de)(de)(de)新動力，農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)生產(chan)(chan)(chan)(chan)經營結合互聯(lian)網+由“拍腦門(men)跟(gen)風生產(chan)(chan)(chan)(chan)”向(xiang)“市(shi)場(chang)訂單式(shi)生產(chan)(chan)(chan)(chan)”轉(zhuan)(zhuan)(zhuan)變(bian)(bian)，由“分(fen)散非規(gui)模化(hua)(hua)(hua)(hua)(hua)”向(xiang)“集中(zhong)規(gui)模化(hua)(hua)(hua)(hua)(hua)”轉(zhuan)(zhuan)(zhuan)變(bian)(bian)，由“同(tong)質化(hua)(hua)(hua)(hua)(hua)價格競(jing)爭(zheng)”向(xiang)“品(pin)質化(hua)(hua)(hua)(hua)(hua)品(pin)牌(pai)競(jing)爭(zheng)”轉(zhuan)(zhuan)(zhuan)變(bian)(bian)。部分(fen)參加論壇的(de)(de)(de)(de)(de)(de)(de)(de)企業(ye)(ye)(ye)(ye)家認(ren)為(wei)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)正(zheng)是(shi)(shi)農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)生產(chan)(chan)(chan)(chan)轉(zhuan)(zhuan)(zhuan)型升級的(de)(de)(de)(de)(de)(de)(de)(de)‘催化(hua)(hua)(hua)(hua)(hua)劑(ji)’，將助推農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)生產(chan)(chan)(chan)(chan)產(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)化(hua)(hua)(hua)(hua)(hua)、標(biao)準(zhun)化(hua)(hua)(hua)(hua)(hua)、規(gui)模化(hua)(hua)(hua)(hua)(hua)和(he)市(shi)場(chang)化(hua)(hua)(hua)(hua)(hua)。所以我(wo)國(guo)生鮮(xian)農(nong)(nong)(nong)(nong)產(chan)(chan)(chan)(chan)品(pin)必須(xu)改(gai)變(bian)(bian)農(nong)(nong)(nong)(nong)村(cun)傳統生產(chan)(chan)(chan)(chan)方(fang)式(shi)，從(cong)產(chan)(chan)(chan)(chan)品(pin)生產(chan)(chan)(chan)(chan)環節的(de)(de)(de)(de)(de)(de)(de)(de)適度規(gui)模化(hua)(hua)(hua)(hua)(hua)到初加工(gong)、深(shen)加工(gong)階段的(de)(de)(de)(de)(de)(de)(de)(de)品(pin)牌(pai)化(hua)(hua)(hua)(hua)(hua)、標(biao)準(zhun)化(hua)(hua)(hua)(hua)(hua)，從(cong)而促進整個農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)生產(chan)(chan)(chan)(chan)轉(zhuan)(zhuan)(zhuan)型升級。今(jin)年*“一(yi)(yi)號(hao)文件”首(shou)次(ci)提(ti)出(chu)“開展(zhan)(zhan)(zhan)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)進農(nong)(nong)(nong)(nong)村(cun)綜合示(shi)范(fan)”，吹響了(le)(le)(le)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)進農(nong)(nong)(nong)(nong)村(cun)的(de)(de)(de)(de)(de)(de)(de)(de)集結號(hao)。大(da)(da)力發(fa)(fa)展(zhan)(zhan)(zhan)農(nong)(nong)(nong)(nong)村(cun)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)，有(you)利(li)(li)于(yu)(yu)推動我(wo)國(guo)農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)生產(chan)(chan)(chan)(chan)產(chan)(chan)(chan)(chan)業(ye)(ye)(ye)(ye)化(hua)(hua)(hua)(hua)(hua)、標(biao)準(zhun)化(hua)(hua)(hua)(hua)(hua)、規(gui)模化(hua)(hua)(hua)(hua)(hua)和(he)市(shi)場(chang)化(hua)(hua)(hua)(hua)(hua)，有(you)利(li)(li)于(yu)(yu)解(jie)決(jue)(jue)小(xiao)農(nong)(nong)(nong)(nong)戶與大(da)(da)市(shi)場(chang)的(de)(de)(de)(de)(de)(de)(de)(de)矛盾，提(ti)高農(nong)(nong)(nong)(nong)產(chan)(chan)(chan)(chan)品(pin)價值，助農(nong)(nong)(nong)(nong)增(zeng)收(shou)，有(you)利(li)(li)于(yu)(yu)拓(tuo)展(zhan)(zhan)(zhan)農(nong)(nong)(nong)(nong)村(cun)信息化(hua)(hua)(hua)(hua)(hua)的(de)(de)(de)(de)(de)(de)(de)(de)發(fa)(fa)展(zhan)(zhan)(zhan)空間(jian)，從(cong)根本上解(jie)決(jue)(jue)城(cheng)鄉信息不暢的(de)(de)(de)(de)(de)(de)(de)(de)問(wen)(wen)題(ti)，有(you)利(li)(li)于(yu)(yu)轉(zhuan)(zhuan)(zhuan)變(bian)(bian)農(nong)(nong)(nong)(nong)村(cun)流(liu)(liu)通方(fang)式(shi)和(he)消(xiao)費(fei)觀念，擴大(da)(da)消(xiao)費(fei)需求，增(zeng)強農(nong)(nong)(nong)(nong)村(cun)消(xiao)費(fei)活(huo)力，有(you)利(li)(li)于(yu)(yu)帶動廣(guang)大(da)(da)農(nong)(nong)(nong)(nong)民尤其(qi)是(shi)(shi)青年農(nong)(nong)(nong)(nong)民創業(ye)(ye)(ye)(ye)就(jiu)業(ye)(ye)(ye)(ye)，意義(yi)重大(da)(da)而深(shen)遠(yuan)。但是(shi)(shi)目(mu)前我(wo)國(guo)面(mian)臨發(fa)(fa)展(zhan)(zhan)(zhan)農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)的(de)(de)(de)(de)(de)(de)(de)(de)*一(yi)(yi)難點(dian)就(jiu)是(shi)(shi)電(dian)商(shang)(shang)(shang)(shang)人才(cai)(cai)的(de)(de)(de)(de)(de)(de)(de)(de)缺乏，要(yao)(yao)(yao)想把(ba)(ba)我(wo)國(guo)的(de)(de)(de)(de)(de)(de)(de)(de)農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)搞上去首(shou)先就(jiu)要(yao)(yao)(yao)解(jie)決(jue)(jue)人才(cai)(cai)問(wen)(wen)題(ti)。同(tong)時(shi)在(zai)(zai)(zai)論壇會(hui)上涉農(nong)(nong)(nong)(nong)企業(ye)(ye)(ye)(ye)家們(men)也(ye)(ye)都(dou)暢所欲言，把(ba)(ba)自己(ji)企業(ye)(ye)(ye)(ye)在(zai)(zai)(zai)發(fa)(fa)展(zhan)(zhan)(zhan)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)過(guo)程中(zhong)面(mian)臨的(de)(de)(de)(de)(de)(de)(de)(de)問(wen)(wen)題(ti)提(ti)了(le)(le)(le)出(chu)來(lai)，比如(ru)(ru)有(you)的(de)(de)(de)(de)(de)(de)(de)(de)企業(ye)(ye)(ye)(ye)是(shi)(shi)物流(liu)(liu)問(wen)(wen)題(ti)，有(you)的(de)(de)(de)(de)(de)(de)(de)(de)企業(ye)(ye)(ye)(ye)是(shi)(shi)平臺(tai)問(wen)(wen)題(ti)，有(you)的(de)(de)(de)(de)(de)(de)(de)(de)企業(ye)(ye)(ye)(ye)是(shi)(shi)沒有(you)人懂(dong)農(nong)(nong)(nong)(nong)業(ye)(ye)(ye)(ye)電(dian)商(shang)(shang)(shang)(shang)怎(zen)么去做，對于(yu)(yu)這(zhe)些問(wen)(wen)題(ti)論壇會(hui)上的(de)(de)(de)(de)(de)(de)(de)(de)專家們(men)也(ye)(ye)都(dou)一(yi)(yi)一(yi)(yi)作了(le)(le)(le)詳(xiang)細(xi)的(de)(de)(de)(de)(de)(de)(de)(de)講解(jie)。總之涉農(nong)(nong)(nong)(nong)企業(ye)(ye)(ye)(ye)在(zai)(zai)(zai)發(fa)(fa)展(zhan)(zhan)(zhan)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)的(de)(de)(de)(de)(de)(de)(de)(de)過(guo)程中(zhong)一(yi)(yi)定要(yao)(yao)(yao)認(ren)識到平臺(tai)是(shi)(shi)基礎(chu)，人才(cai)(cai)是(shi)(shi)關(guan)鍵，如(ru)(ru)果沒有(you)專業(ye)(ye)(ye)(ye)的(de)(de)(de)(de)(de)(de)(de)(de)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)運營團(tuan)隊(dui)就(jiu)算擁(yong)有(you)再好(hao)的(de)(de)(de)(de)(de)(de)(de)(de)平臺(tai)也(ye)(ye)只是(shi)(shi)“竹籃打水一(yi)(yi)場(chang)空”。所以企業(ye)(ye)(ye)(ye)管理(li)者要(yao)(yao)(yao)轉(zhuan)(zhuan)(zhuan)變(bian)(bian)思(si)想，不要(yao)(yao)(yao)認(ren)為(wei)有(you)了(le)(le)(le)企業(ye)(ye)(ye)(ye)網站(zhan)和(he)淘寶就(jiu)是(shi)(shi)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)，要(yao)(yao)(yao)注重電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)團(tuan)隊(dui)的(de)(de)(de)(de)(de)(de)(de)(de)建設，培(pei)養(yang)專業(ye)(ye)(ye)(ye)的(de)(de)(de)(de)(de)(de)(de)(de)電(dian)子(zi)(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)人才(cai)(cai)才(cai)(cai)能在(zai)(zai)(zai)未(wei)來(lai)的(de)(de)(de)(de)(de)(de)(de)(de)競(jing)爭(zheng)中(zhong)把(ba)(ba)握先機。
論壇結束后大(da)家(jia)一致認為“互聯網(wang)+現代農(nong)業”藍圖很(hen)美好，但任務很(hen)艱巨。同時大(da)家(jia)也(ye)認為有羅(luo)秘書長及中(zhong)國縣(xian)域(yu)電子(zi)商(shang)務孵(fu)化聯盟(meng)這樣一些專業的(de)電商(shang)團體(ti)的(de)支(zhi)持，有在座(zuo)各位(wei)市場主體(ti)、各位(wei)企業家(jia)、各位(wei)專家(jia)的(de)共同努力，我們相信“互聯網(wang)+農(nong)業”的(de)明天會更加美好。
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